Here are some signs that you’re ready to hire an SEO consultant:
Your website is at least a year old
I require that my clients’ websites have been online for at least a year before we work together.
Brand new websites are difficult to rank. It’s not impossible, but it can take a lot longer than an established site. The reason for this is that Search Engines aren’t sure if new sites have been created for spam links or as actual businesses. Therefore it takes a little while for Google to work it all out and rank your site accordingly.
Your website is built on WordPress or Squarespace.
If a website has a lot of technical issues, search engines may not be able to find your content or even rank the wrong pages for your targeted keywords.
Some website platforms have limitations when building sites, they are great for DIY’ers but don’t provide the option to edit some of the more technical areas which can be crucial to your website’s ability to rank. Some of these areas include meta titles, meta descriptions, headers, and other search engine settings. Some platforms are better for this than others.
The ability to rank your site will be limited if your site has been built on the Wix or Weebly website platform. I recommend for the best performance that my clients use Wordpress. If the niche isn’t hugely competitive, Squarespace can be another option.
