Behind every single one of my Hobart SEO campaigns you’ll find a tonne of research, brainstorming, collaboration, and a whole lot of hustle.
It’s important to me that I build a genuine relationship with each client — I want to hear your dreams, visions and goals. There’s nothing I love more than helping my clients reach their goals for their business.
Are you dreaming about reaching page 1 of Google in the Hobart local search results? It’s a good start, but SEO is more than just ranking. Good SEO is, anyway. It’s about increasing your website traffic and getting more visitors to engage with your site in exactly the way you want them to.
I provide the SEO Hobart local businesses trust to generate results you can see.
You can choose from my range of Hobart search engine optimisation services including website audits and reporting, on-site and off-site optimisation, ethical link building, Google penalty recovery, keyword research, and monthly SEO campaigns.
Get found when people search for what you have to offer
Take your share of the pie from your competitors
Get quality leads that convert into high-value customers
Increase new business while maximising ROI
There are SEO agencies who will try to hoodwink you with promises and hype. Not me. The truth is, the best SEO consultants will never guarantee rankings as they don’t control Google’s ranking algorithm nor your competitor’s SEO activities.
And if someone is promising to rank your Hobart business for specific keywords – ask them exactly how many searches per month those search terms get. We all know that there’s no value in ranking for a keyword your customers aren’t searching for.
Let me explain what I mean using my own potential search terms as an example. If I were to try to rank my website for “SEO Expert Hobart” I could quickly get to the top spot. Why? Because hardly anyone is searching for that phrase so there’s no competition.
On the other hand, a more competitive search term like “SEO Hobart”, attracts 300 searches per month, while “SEO consultant Hobart” attracts 150 searches per month. That’s the traffic that I want a piece of, and the same logic applies to your business.
It’s possible your business is not getting in the clients that you are looking for, and someone has recommended that you have a look at your SEO. You Googled SEO Hobart and landed on this page, which all very well and good, but why are you here? What is SEO, and why do you need it anyway?
Search Engine Optimisation, or SEO, is the practice of getting your website to be ranked, or place high up on a search engine’s listings. This is done via a number of techniques and strategies. SEO is not paid advertising. You cannot influence how high up on the ranking your page appears. Another term for it is organic, as it is a natural progression. SEO investment is a marathon, not a sprint. It can take months for you to see the results of your SEO technician’s hard work. But if you choose the right SEO consultant, the results will make a big difference to your business.
SEO can be an extremely cost-effective way to attract new clients to your business. Optimising your website and growing your online presence in the Google search results can draw in a considerable amount of traffic to your site. The benefits of SEO is that it’s designed to deliver an ROI over a long term period, unlike Google AdWords, which only provides short term results and often doesn’t provide a higher click-through rate as the organic search results. With SEO once you finish your campaign, it should continue to deliver results longterm, however, once you stop paying for an AdWords campaign, that’s the end of the traffic, which can become an expensive avenue for search engine marketing.
A good SEO consultant knows all the tips and tricks of their trade in order to get your business’s website to climb from the bottom of the rankings. Again, this is a long term project and may take a few months to get to the desired position. An SEO consultant has several strategies that they can make use of.
Google likes certain things. For instance, it likes short sentences. It also likes correct content and keywords that match your site’s purpose. All of these affect how your site ranks, and who gets to see it. As an SEO consultant, my job is to know all of Google’s little intricacies and make sure that your site matches up to them. I will research the best keywords for you, and ensure that they are the best choices to drive traffic to your site. As we all know, traffic equals sales. If no one knows about you, how will you build your client base? In fact, you probably found this page because of SEO.
Well, you could. But the results would be very different. It’s the same as saying why go to a doctor when you can get what you need from the pharmacy? It’s all about professionalism and experience.
I have the experience and the tools that you most likely don’t have.
Most people can cook, but not everyone is a chef. See where I am going with this? So if you want your business to reach the top of the rankings organically, you need a professional in your corner who knows her business.
The first step is to get in touch with me. This can be by phone, Skype or email. From there, I will discuss your long and short term goals with you to get an idea about your business. As a dedicated SEO consultant, my personal attention is guaranteed. I want to know all about your business, and what makes it tick. You are more than just a client to me. We are partners in growth.
I then assess your site and work out a strategy to get your business visible to the people that need it. I work on a convenient contract basis that can be revised at any time. After all, who wants to pay for something that is not working? But I can promise you, once you see how your business grows and thrives with correct SEO, you won’t be going anywhere!
Hobart SEO is big business. In today’s day and age, you absolutely have to have your business on the web, and visible. It’s no good to have a little site in some corner of the internet; you need a beautiful, visible website full of relevant content.
Google averages around 40,000 searches every second, which is basically 1.2 trillion searches worldwide per year.
30% of people would instead go back to a website that they’ve used in the past.
71% of people think that they will get a better deal online, even if the item isn’t actually on sale.
71% of people don’t trust sponsored or paid ads, 69% don’t trust advertisements, and 65% don’t trust press releases.
So what does that leave? Organic ratings. And organic ratings are SEO.
You may have heard catchphrases like growth hacking and digital marketing. The fact is that all of these are based on correct SEO. If you do not have a great SEO company, you can pretty much throw away the money that you spend on creating a pretty website and other digital marketing strategies. SEO is where it’s at. If your site isn’t ranking, no one will see it, and your business won’t grow. It’s that simple.
You may have been around the digital marketing sphere for a while, and even dabbled a bit in SEO yourself, but your site is simply not ranking anymore. For a long time, Google was all about keywords. If you have the right ones and peppered your content with them, then Google would index your site and bring it up in the search results. In the last few years, however, Google has undergone several updates, some good and some not so good. Words like Panda, Penguin, and Hummingbird were thrown around. Sites dropped their rankings, ad people all over the world pulled their hair out.
Chances are if your site isn’t ranking anymore, you haven’t kept up with Google’s new demands for crawling and indexing. These days it all boils down to high-quality content. Keywords are still relevant, but irrelevant ones and content that is too littered with them get penalised.
And that’s where I come in. Many big SEO companies have loads of large clients and don’t even bother to look at the little guys. I do. My goal is to grow with your business. To watch it bloom and become everything that you ever dreamed of it.